Choosing Wedding Invitations – Are you making these 3 creativity sucking mistakes when selecting wedding invitations?

Posted by in Ask Imbue You

Imbue You Lotus booklet wedding invitation

Choosing wedding invitations is one of the most important design elements for your wedding. It’s the first official peek at what your wedding day will be like for your guests.

But somehow in the race to cross invitations of the to-do list, and to mail them on time, 3 major mistakes can occur that ruin your chance to make the right first impression with your wedding guests.

And you want to choose the right invitations for your wedding, don’t you?

So here they are: the 3 biggest mistakes when selecting wedding invitations…and what to do about them.

Mistake #1: Not thinking about the mood of your wedding day. Simply thinking about the theme of your wedding isn’t enough. Two couples may be planning a beach wedding, for instance. But one wants a modern casual evening. And the other wants a romantic vintage inspired look.

They are both beach weddings. But should they have the same beach theme wedding invitation? I think you see where I’m going with this…no, they shouldn’t.

What to do instead: Picture your wedding day, and choose invitations based on that image. Think about how your wedding feels, what it looks like.

Keep that image in your mind as you are selecting invitations. Fonts, design icons, prints and patterns, and even the shape or format of the invitation can signal if the design matches your wedding day.

Mistake #2: Trying to use too many colors. Often wedding palettes will have 3 to 5 or more colors in them. And that’s because your wedding day is a full event with bridesmaid dress, tablecloths, flowers and a reception space. There are many places to put color, and much space to air out a variety of colors.

But a wedding invitation is different. It’s a confined space. So too many colors on any one piece of stationery may be jarring to the eye.

What to do instead: Select 2 to 3 of your colors as your core for wedding invitations and stationery. If you have other stationery pieces, such as an RSVP or reception card, you can use these same 3 colors in different ways for more variety.

Mistake #3: Making invitation decisions too late. Invitation designers do get booked. There’s proofing, printing — and in the case of handmade or custom invitations — assembly and production that has to be done before invitations are ready to be shipped.

So waiting too late to find the perfect invitation may result in rush fees, expedited shipping costs, sending out late to guests or missing out on the perfect design. That’s no fun…and it can be stressful too!

What to do instead: Give yourself at least two months to find the right invitation for you. That way, you’ll have time to get samples and alter the designs as you need. Or in the case of customized invitations, you’ll have the time to work closely with your designer to achieve the look you want.

Now that you know how to avoid the 3 biggest mistakes in choosing your wedding invitations, it’s time to practice.

One place to start is our handmade invitation gallery. Visit us here.

Article and Photo by Imbue You, the home of romantic wedding invitations and stationery

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